MMD Communications Ltd is the largest franchise of O2 (Telefónica UK Limited) stores within Northern Ireland & Scotland with a total of 18 stores & a business centre.
Following research into the mobile phone market in 2006, Maurice decided to invest in an O2 Franchise as a development strategy for his already well-established mobile phone business in Mid Ulster. O2 was selected due to their remarkable product range, customer service, aftercare support and the loyal relationships already developed within their Franchisee network.
The first O2 franchise store was acquired in Cookstown, with its opening in September 2006. Additional stores were acquired in Magherafelt & Armagh in following months and opened for trade in 2006 & 2007.
Throughout 2010, MMD Communications continually researched the marketplace to identify suitable locations in Northern Ireland & Scotland for O2 franchise stores. Greater Belfast was an area that presented a great deal of opportunity – Abbey Centre shopping complex (Newtownabbey) was selected with a store opening in October 2010.
At the same time, MMD continued to grow, adopting a similar expansion strategy within the West Scotland, identifying the expanding town of Airdrie as a location with great potential and so the fifth O2 Franchise store for MMD was opened in Airdrie in March 2011.
In March 2012, the company launched its sixth store, O2 Kennedy Centre (Belfast) due to a successful period in the shopping centre with a mobile selling unit, the success of this proved that a store was a necessity in the area.
With the view of continual growth in the Northern Ireland & Scotland marketplaces, MMD acquired additional O2 Franchise stores in Limavady and Strabane in October 2012,Dungannon in January 2015, Bangor (Main Street) June 2016 and a further 7 stores in Scotland – Greenock, Irvine, Clydebank, The Forge, Hamilton, Newton Mearns & Stranraer towards the end of 2016 & start of 2017.
MMD Communications also operates a contact centre, based at its head office facility in Coalisland Co Tyrone. The main focus of the contact centre is to serve the already established customer base.