McDonald’s opens first NI Convenience of the Future restaurant
McDonald’s has opened it latest Northern Ireland store in Larne.
The opening comes as the brand announced an investment of over £250m over the next four years in a programme to redesign many of its existing restaurants.
With approximately 50% of sales now going through digital channels, including McDelivery, mobile, and self-order screens, the restaurant revamp will also provide restaurant teams with the technology, equipment, and space to work together more effectively and better manage more complex or personalised orders.
Paddy Cusack, franchisee of the new McDonald’s Larne restaurant, said: “We are excited to be opening McDonald’s newest restaurant today in Larne, marking the first Convenience of the Future restaurant in Northern Ireland.
“The benefits realised through our investment in Convenience of the Future are two-fold. Firstly, it will deliver a quicker, more seamless and more convenient experience for our customers, delivery partners and crew. And, secondly, it paves the way for further innovation in the future as we continue to respond to the evolving needs and preferences of our customers in terms of how they order and collect their food.”
Convenience of the Future will also incorporate learnings and innovations from McDonald’s first net-zero carbon emission restaurant in Market Drayton, as the business works towards its target of achieving net zero emissions across all its restaurants and offices by 2030.