Belfast restaurants on Deliveroo platform up 89% since start of pandemic

The number of Belfast restaurants on the Deliveroo platform has leapt by almost 90% since the start of the pandemic.

An 89% increase in restaurant partners in the city has supported approximately 550 new jobs since the company began operating here in 2016.

Customers in Belfast can now order from almost double the number of restaurants through Deliveroo than they could pre pandemic and the company is also seeing more than five times the number of orders in Belfast compared to March 2020.

Gareth Bell, General Manager of Banger, one of Deliveroo’s restaurant partners said: “Deliveroo has been a key growth driver for our business, complementing our strong sit-in service venue. They allow us to take advantage of typically ‘slower’ days of the week, where we can target ads and promotions to grow our sales.

“Deliveroo’s customer service and Restaurant Support Services are second to none – very easy to use and efficient.”

Breffney Brass, Regional Director for Deliveroo Ireland said: “We’re really proud of our growth in Belfast and we’re excited to see what the future holds for us in the city, as we continue to bring great local independent restaurant dishes and groceries direct to consumers’ doors.

“Having delivered a vital service during the pandemic, we’re committed to continuing to support our restaurant partners and the local community as we move forward.”

During this period, burritos have secured the top spot as the most popular dish in Belfast, closely followed by a cheeseburger, whereas the most in-demand vegan dish is an acai bowl.

While American and Mexican food are the most popular cuisines in Belfast, pizza is also one of the most searched for takeaways on the Deliveroo app.

Belfast households are also experimenting with other cuisines, with Japanese food orders increasing by 65%.